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Project — Media & Creative Skills
A hands-on media training platform launched alongside the Arab Youth Media Creativity Summit — turning its recommendations into work young creators actually produce, inside the Media Production City studios.
The project
The Creativity Studio launched alongside the Arab Youth Media Creativity Summit to do the thing summits usually don't: turn the recommendations into something you can actually make. It is a hands-on training platform, held inside the Media Production City studios, where young creators produce rather than discuss.
Training runs across general media, media production and sports media — intensive, professional, and taught by people who do the job for a living.
Organized with the Arab Academy for Science, Technology and Maritime Transport and Presentation Live.
Getting in
Hundreds applied. A hundred walked into the studios. Every stage was read by a person.
An open call to students and young creators across media, production and sports media.
Applications read and shortlisted down to five hundred serious candidates.
A final hundred placed into the studio, matched to the track that fit them.
Who taught it
Sessions hosted by working media professionals — the shortest route between a new creator and a real one.
Broadcast and sports media, hosting sessions with participants on the studio floor.
Presentation and performance, working directly with the media production track.
Live commentary and sports media, taught from behind the microphone.
Intensive practical training across general media, media production and sports media.
Hosted inside the Media Production City studios, with the Arab Academy and Presentation Live.
A generation of Arab content creators trained by the generation currently on air.
→ Builds tomorrow's media & storytellers